For what it is, the pricing is reasonable and it has moved in the customer’s favour twice. Pro at $360 a year for a site with a CMS, staging, A/B testing and real animation tooling is not expensive next to hiring anyone to build the same thing.
The two situations where people find it poor value are specific. The first is running several small sites, because the per-site model multiplies. The second is paying Pro prices for CMS and AI capability on a site that is eight designed pages with no blog.
Is Framer free?
There is a genuinely free plan, and it publishes. You get a framer.website subdomain, a Made in Framer banner, 1,000 pages and 500 AI credits to try. What you cannot do is connect your own domain, which is what most people mean when they ask.
Why did Framer change its pricing?
Twice, and both times to simplify and reduce. October 2025 cut five plans to three and dropped Basic from $15 to $10. June 2026 removed the Scale plan, halved editor seats and introduced AI credits so that agent usage is paid for by the people using it.
How much does Framer cost per site?
Basic is $10 a month billed yearly and Pro is $30, and both are charged per published site. There is no bundle that covers several sites under one plan, so a freelancer with three client sites pays three times.
Do I need to pay for each editor in Framer?
Beyond the workspace owner, yes. Editors are $20 a month each and content-only editors $10, billed monthly even on an annual plan. Viewers, who can look and comment but not edit, are free.
What are Framer AI credits?
A meter for agent work. Basic gets 1,000 a month, Pro 3,000, and generating a landing page costs around 300. They pool across the workspace, do not carry over, and when they run out the agent features stop until your next billing date.
Is Framer cheaper than Webflow?
At the entry tier, yes: $10 a month against $15, both per site and both billed yearly. The plans are not equivalent, though, and we set the two side by side on Framer vs Webflow.